October 07, 2020

MAKING A DEFINING RECORD, with PRODUCER JOHN ALAGIA

The Songwriting School was honored to welcome producer/songwriter/mix engineer John Alagia, whose skill and integrity helped artists like Dave Matthews, John Mayer, Jason Mraz, Lukas Nelson, Rachael Yamagata, Mandy Moore, and so many others make defining records. He spoke with his old friend Rob Seals (The Roots songwriting class instructor)  over Zoom while visiting his hometown of Louisville, KY in a thoughtful and inspiring conversation about Making a Defining Record.  WATCH THE CONVERSATION WITH PRODUCER JOHN ALAGIA   INTERESTED IN EXPANDING YOUR...
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October 07, 2020

MATT SCANNELL of VERTICAL HORIZON on The Art of the Song

WATCH THE CONVERSATION WITH MATT SCANNELL How many times has a song come to you in a dream and you were sure you'd remember it, so you rolled over and went back to sleep--only to wake to find it gone with the morning light? When that happened to my friend Matt Scannell of Vertical Horizon, he got up. He got the song down. That song, "Everything You Want," became the #1 song on the Billboard charts the following Summer. It...
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July 30, 2020

HOW TO RE-WRITE SONGS, with Platinum Lyricist Mark Winkler

"Writing is Re-Writing." This is an idea we learn as songwriters. But how do you re-write songs so that you end up closer to the truth of them? The Roots songwriting instructor Rob Seals speaks with Platinum-selling lyricist and accomplished recording artist Mark Winkler on the topic of How to Re-Write Songs.
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May 21, 2020

WRITING STRONGER LYRICS, with Platinum Writer Mark Winkler

Rob Seals writes: I love great lyrics. And I love talking to great songwriters about how they write theirs. I was excited to talk with Platinum Writer Mark Winkler as we discussed Writing Stronger Lyrics.  I had questions for Mark. The nearly 95 songwriters in attendance had questions for Mark. He fielded our questions with thoughtful, personal, specific examples. We looked at a couple of songs. It was an inspiring and informative night. Watch it below. Mark Winkler is again leading a song feedback...
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May 07, 2020

HOW TO GROW YOUR AUDIENCE IN A QUARANTINE-AFFECTED MARKET, with Gaelen Whittemore

 WATCH THE FULL EVENT ARCHIVE HERE: Gaelen Whittemore has been equipping artists to navigate the digital landscape for nearly 8 years here in his Your Modern Mindset class. As artist manager and CEO of 3T Entertainment, he is both steering careers of established artists like Too Short and recently signed to Empire Records IYLA.Watch the archive of Growing Your Audience in a Quarantine-Affected Market. Want to study with Gaelen Whittemore? You can take his Online/On-Demand Your Modern Mindset Intensive right away.  The next interactive Digital Marketing...
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